Connected insights across Google

Integrate key Google platforms to unlock deeper insights, smarter optimisation, and better performance visibility

Request a free trial

Request a free trial

An image of Squared.io's account dashboard

Powerful integrations for smarter Google Ads management

Google Ads performance rarely tells the full story in isolation - product feed issues, organic overlap, and conversion data sit in adjacent platforms which need to be cross-referenced manually. Squared.io connects the platforms that matter, surfacing the insights and optimisation opportunities that are impacting Google Ads performance.

Google merchant centre

Google merchant centre

Optimise product feeds faster

Optimise product feeds faster

Connect Merchant Centre to uncover feed issues impacting campaign performance in Google Ads with detailed diagnostics. Improve product data quality with actionable optimisation suggestions to expand reach and relevance.

Connect Merchant Centre to uncover feed issues impacting campaign performance in Google Ads with detailed diagnostics. Improve product data quality with actionable optimisation suggestions to expand reach and relevance.

google search console

google search console

Connect paid and organic insights

Connect paid and organic insights

Link Search Console to bring your PPC and SEO strategy closer together. Identify overlap between your keywords and organic coverage to uncover cost saving opportunities or where organic visibility could be improved for high performance keywords.

Link Search Console to bring your PPC and SEO strategy closer together. Identify overlap between your keywords and organic coverage to uncover cost saving opportunities or where organic visibility could be improved for high performance keywords.

google search console

google search console

Uncover missed opportunities

Uncover missed opportunities

Surface where organic visibility is strong but paid is missing, and discover where competitors are appearing while your brand is absent - turning SERP-level blind spots into a prioritised list of terms worth bidding on.

Surface where organic visibility is strong but paid is missing, and discover where competitors are appearing while your brand is absent - turning SERP-level blind spots into a prioritised list of terms worth bidding on.

search ads 360

search ads 360

Track meaningful conversions

Track meaningful conversions

Integrate Search Ads 360 to track the conversions and performance metrics that matter most across your campaigns

Integrate Search Ads 360 to track the conversions and performance metrics that matter most across your campaigns

CASE STUDIES

Relevant case studies

THG

Efficient expansion

the7stars | Suzuki

Driving Success

Havas | Homebase

Paving The Way To Success With Homebase

THG

Efficient expansion

the7stars | Suzuki

Driving Success

Havas | Homebase

Paving The Way To Success With Homebase

"Squared.io has been a game-changer for our teams, streamlining our workflow and driving greater efficiency across our campaigns"

Dan from Zenith UK

Daniel Kent

Head of Paid Search, Zenith UK

"Squared.io has been a game-changer for our teams, streamlining our workflow and driving greater efficiency across our campaigns"

Dan from Zenith UK

Daniel Kent

Head of Paid Search, Zenith UK